I've learned a lot throughout the years of running Dear Mushka and my number one tip for online businesses is to have good photos!
I am by no means a professional and don’t have any of the of the really complicated apps like Photoshop or Lightroom. I use my phone and one app 99% of the time.
I do have a photographer take our model shots for our website a few times a year, but my flat lays and most of what you see on Instagram are taken quickly by me!
For good product photos, a light and neutral background is very helpful! Online shops need to clearly show the product's detail, color and what the customer is getting. I just use a Home Depot tile on a table near my window for natural light. Sometimes I’ll add a while poster board behind as well if I’m looking to reflect light back but it usually isn’t necessary for my photos.
For editing, I use The Color Story app.
Follow the process below to edit your own photos:
How I edit my baby and model photos:
There you have it! Go have a peek at my latest photos over on the Dear Mushka Instagram profile and let me know if you have any questions - I can't wait to see yours!